CUSTOM JAVASCRIPT / HTML
Best Way To Use Lead Hero
Below is a simple road map to safely scaling email marketing as far as you would
like using LeadHero and multiple email service providers like Getresponse. With a small
number of leads daily and the right set up, anyone can double or triple their email
productivity in 30-60 days.
1) Don't Send Broadcasts Unless you have a Very aged ESP – Email service provider. Mass mailer platforms like GetResponse, Sendlane, Mailchimp, etc.
Unless you have a Very aged ESP – Email service provider. Mass mailer platforms like GetResponse, Sendlane, Mailchimp, etc.
I would stick to using Autoresponders and automations
2) Set up ESPs, Drip Leads and Strategy
Objective:
Get ESPs (Mass mailer platforms like GetResponse, Sendlane, Mailchimp, etc.) set up and approved for single opt-in API.
Explained:
Having a handful of ESPs ensures you’re never down if there’s ever an issue with one
ESP specifically. This model avoids a situation where you end up having all of your eggs
in one basket and allows you to grow your mailing business to any level you want. Many
email marketers have been quickly put out of business by having all their leads in one
place.
LeadHero will connect via API to nearly every ESP that exists (Except Aweber - For Advanced Users You can seperately use Zapier to go from GetResponse to Aweber) and will give you the ability to
manipulate the leads flowing into each.
ESP Strategy:
● The list in your ESP should have 1 or 2 emails per day in the autoresponder. If
you only have 1, send it in the evening. If 2, send one in the morning and one in
the evening.
● It’s very important to use a URL that you own in every single email and have it
redirect to either 1 or multiple offers. Never use a direct affiliate link, or, indeed,
any part of the domain name that the offer lives on. It is most likely blacklisted by
all major email providers and using it is one of the fastest ways to get banned by
an ESP.
● 7-10 Days of autoresponders is what I recommend to uncover your active folks,
either 1 or 2 emails per day. Some companies do 30 days of autoresponders while
moving openers and clickers to a new list. It’s up to you and should be
determined by your best marketing practices. But make sure you are
moving the openers and clickers to a new list.
● I do not recommend sending too many individual “ broardcast campaigns” each week.
Autoresponders cause far fewer red flags and complaints than broardcast campaigns.
● Broardcast campaigns surge your complaints and are almost always the reason for getting
banned.
● Create your clicker/opener list & a rule in your ESP that dumps clickers/openers
to that list. Then create a corresponding new autoresponder series based on them
being active. This autoresponder should be at least 30 days long, I usually add more and more autoresponder emails in succession each day 1 in the morning and 1 in the evening to lengthen the openers and clickers autoresonder sequences to over 180 days long, you can add as many as you want.
3) Why Segment Your Openers and Clickers Using Automations?
Segmenting openers and clickers on an email list can help improve the effectiveness of your email campaigns and drive better results. Here are some reasons why you should consider segmenting openers and clickers:
*More targeted messaging: By segmenting your list based on who is opening and clicking on your emails, you can create more targeted messaging that speaks directly to their interests and behaviors. This can help increase engagement and drive more conversions.
*Higher email deliverability: Email providers take note of how subscribers engage with emails, including opens and clicks. By sending targeted messages to those who have opened and clicked on your emails in the past, you can improve your email deliverability and avoid getting flagged as spam.
*Improved customer experience: Segmenting your list can help you send more relevant messages to your subscribers, which can improve their overall experience with your brand. This can lead to increased loyalty, better customer satisfaction, and higher retention rates.
*Increased conversion rates: Sending more targeted messages to openers and clickers can help increase conversion rates by providing more personalized offers and messaging that resonates with them. This can help move subscribers through your sales funnel more effectively and drive more revenue.
Overall, segmenting your email list based on opens and clicks is a powerful way to improve your email marketing strategy and drive better results. By sending more targeted messages and providing a better customer experience, you can improve engagement and conversion rates while building stronger relationships with your subscribers.
4) Management, Suggestions & FAQ
Explained:
There are many different niches and strategies that can be crafted from the outline
above. There is no “one size fits all” scenario with email. Below are a few topics that we
usually get questions about.
Sending Campaigns:
We discourage mailers from sending broadcasts or campaigns too often. A couple a week
likely won’t get you into any particularly hot water, but broadcasts and over-mailing are
easily the #1 reason email marketers get kicked off a system. Broadcasts can “surge”
unsubscribes and complaints, which alerts the ESP. Autoresponders almost never have
this issue and provide stability and consistency in your mailing.
** Something that most people don’t know is that most ESPs have been known to use
better IPs for autoresponders.
Value:
Every email you ever send should provide creative content and value for the consumer
to consider or learn from. Never send vague, “tricky” emails that are just click bait and
that upset consumers. Put something of value in every email. In addition to this –
something I cover above – always have your personal URL be what is mailed, not
affiliate URLs. No Dead Webpages
How often to mail:
Some people want to have unlimited autoresponders, which is ok. However, most people
can figure out who their active users are within 7-10 days or 15-30 emails sent. Move the
openers and clickers over to a new list – that is where i recommend you create unlimited
autoresponders if you prefer that. If you focus on active folks, you’re not emailing to a
massive list of unresponsive people. You can also save money and have a much more
active list of consumers, which makes you look much better to the ESP.
Clean Out Inactives:
Anytime you have the chance to isolate and remove inactive people from your lists,
always do it. Less mail goes out and the subscribers you do mail have a much higher
activity rate which keeps you in the good graces of the ESP’s. Weekly is ideal, monthly at
a minimum and this practice with most ESP’s will help you save money.
Arbitrage vs Affiliate:
Some of the more successful guys who use this email strategy send 90% of their email
campaigns to a squeeze page that they own, on a domain that they own. They then run
arbitrage off the back of that by rotating different offers to see which will give them the
highest returns. The important thing to note here is that if you do this, you can use all of
the opt in’s from your owned page to warm up other ESP’s that you want to get
approved for single opt in API. But the concept allows a lot of flexibility in all of the
critical moving pieces of this plan. Sending affiliate offers is very similar but would still
need to be rotated off of a domain that you own.
Ask people to reply:
In your first email, as in most emails you send, ask the consumer a question that
requires them to reply to your email. Google and Yahoo control most email now and a
major part of their algorithm to inboxing is based on engagement. The more people you
have replying to you, the better your odds are of inboxing gmail and yahoo. Always ask
for feedback or for something they will want to share with you.
Example: “Hey, can you do me a favor? Would you mind sharing with me some of your
______ so that I can make sure we get you _____?”
Why only 560/day Max Per Autoresponder:
After years of testing everything imaginable, it has consistently emerged that keeping it
to under 560/day per Autoresponder is the magic number. Sure, some guys have gone bigger.
However, the guys that plug away everyday at 560/day have seen extraordinary
longevity from their SMTP/ESP relationships. I believe it’s because it’s a small, but very
realistic number that isn’t going to cause any substantial problems for an ESP.
Email Content:
I recommend going with 100% text emails as often as you can. Anytime you start getting
fancy with graphics, images and suggested templates, you’re more likely to hit the gmail
promotions tab or junk/spam. Unless you have a long established reputation with your
domain and users, text only is ideal. Keep the emails simple.
5) Product: Owning Your Own Offer vs Affiliate Offers
Compliance, Rules & Law
Anytime you generate or buy leads, it is your responsibility to ensure consumers are
aware of your intentions and how their information could or will be used. Prior to
communicating with consumers, it is your responsibility to know that you can contact
them legally. Laws vary by country and state, so it’s important that you educate yourself.
LeadHero and the above email marketing plan are not responsible for you or any action
you take with this information. None of the information above is meant to imply or
claim any income.
Disclaimer: We would like to make it clear that we are not responsible for any auto responder shutdowns or lost income that may occur as a result of using our product. While we strive to create high-quality and reliable products, there are many other variables that can contribute to such issues, including changes in email provider policies, user error, technical issues, and other external factors. As such, we cannot guarantee the continuous and uninterrupted operation of our product, nor can we be held liable for any lost income or other damages that may result from its use. It is the responsibility of each user to carefully evaluate their needs and requirements before using our product and to take appropriate measures to protect their business and mitigate any potential risks.
Got Questions? Reach Out On Facebook Below
Disclaimer: WarriorPlus is used to help manage the sale of products on this site. While WarriorPlus helps facilitate the sale, all payments are made directly to the product vendor and NOT WarriorPlus. Thus, all product questions, support inquiries and/or refund requests must be sent to the vendor. WarriorPlus's role should not be construed as an endorsement, approval or review of these products or any claim, statement or opinion used in the marketing of these products.
Lead Hero™ is a business that helps existing businesses sell their products and services online. We make no claims or representations that by using any of our products or apps will earn any money or make you money. This video presentation and the testimonials are hereby used for educational and exemplary purposes only, they are not intended to incite sales. While they may show real experiences from paying users of our applications, their business’s results are not typical, and your business’s experience will vary based upon the effort and education of your business’s employees and management, the business model that is implemented, and market forces beyond anyone’s control.
Anytime you generate or buy leads, it is your responsibility to ensure consumers are
aware of your intentions and how their information could or will be used. Prior to
communicating with consumers, it is your responsibility to know that you can contact
them legally. Laws vary by country and state, so it’s important that you educate yourself.
LeadHero and the above email marketing plan are not responsible for you or any action
you take with this information. None of the information above is meant to imply or
claim any income.
Disclaimer: We would like to make it clear that we are not responsible for any auto responder shutdowns or lost income that may occur as a result of using our product. While we strive to create high-quality and reliable products, there are many other variables that can contribute to such issues, including changes in email provider policies, user error, technical issues, and other external factors. As such, we cannot guarantee the continuous and uninterrupted operation of our product, nor can we be held liable for any lost income or other damages that may result from its use. It is the responsibility of each user to carefully evaluate their needs and requirements before using our product and to take appropriate measures to protect their business and mitigate any potential risks.
Lead Hero - ©2023 All Rights Reserved